2024知到网课 运营管理理论与实践（全英文）智慧树答案

第一章 单元测试

1、单选题：Productivity is expressed as: （）.
A:output divided by input
B:input divided by output
C:output times input
D:output plus input
E:output minus input
正确答案:【output divided by input】

2、单选题：Which of the following is not a factor that affects productivity? （）.
A:standardizing processes
B:wireless cellular phones
C:design of the workspace
D:use of the Internet
E:computer viruses
正确答案:【wireless cellular phones】

3、单选题：For an organization to grow its market share, it must: （）.
A:broaden its mission statement
B:exceed minimum standards of acceptability for its products or services
C:advertise using multimedia
D:lower prices
E:establish an internet website
正确答案:【exceed minimum standards of acceptability for its products or services】

4、单选题：Which of the following activities is not a direct responsibility of operations management? （）.
A:Developing an operations strategy for the operation
B:Planning & controlling the operations
C:Determining the exact mix of products and services that customers will want
D:Designing the operations products , services & process
正确答案:【Determining the exact mix of products and services that customers will want】

5、判断题：The hierarchy and sequence of planning and decision-making is: mission, organizational strategy, tactics, and operational decisions. （）
A:对
B:错
正确答案:【对】

第二章 单元测试

1、单选题：“Quality is defined by the customer” is______ ( ).
A:A user-based definition of quality
B:A manufacturing-based definition of quality
C:A product-based definition of quality
D:An unrealistic definition of quality
正确答案:【A user-based definition of quality】

2、单选题：______________ is about supplying customers with what they want when they want it. ( )
A:JAT
B:JUT
C:JIT
D:HET
正确答案:【JIT】

3、单选题：The aim of Six Sigma initiative is to______ ( ).
A:reduce cost
B:both [A] and [B]
C:none of the above
D:improve quality
正确答案:【both [A] and [B]】

4、单选题：Six Sigma strategies seek to improve the quality of the output of a process by ( ).
A:minimizing variability in manufacturing
B:all of the above
C:identifying the causes of defects
D:removing the causes of defects
正确答案:【all of the above】

5、单选题：Which kind of defect can be called as minor defect? ( ).
A:Which does not reduce the usability of the product for its intended use
B:both [A] and [B]
C:None of the above
D:The cost of repairing the defect is less
正确答案:【Which does not reduce the usability of the product for its intended use】

第三章 单元测试

1、判断题：Productivity is defined as the ratio of input to output. （）
A:错
B:对
正确答案:【错】

2、判断题：Competitiveness relates to the profitability of an organization in the marketplace. （）
A:对
B:错
正确答案:【错】