见面课：公司推介
1、问题:Contact can be as simple as sending everyone a friendly reminder through office e-mail, phone calls, or a post card reminder through the mail.
A:错
B:对
正确答案:【对】
2、问题:As a chairperson, before holding a meeting, you should also decide who should attend and what the purpose of the meeting is.
A:错
B:对
正确答案:【对】
3、问题:It is ok that you begin a meeting five to seven minutes after it was scheduled.
A:对
B:错
正确答案:【错】
4、问题:If your business trip is not necessary, it can be replaced by some alternatives.
A:对
B:错
正确答案:【对】
5、问题:To minimize your itinerary can help you plan an efficient business trip.
A:错
B:对
正确答案:【错】
6、问题:“I’d like to choose a hospitable hotel located in the city center, which should be equipped with business center and swimming pool.” In this requirement for room, services are not mentioned?
A:对
B:错
正确答案:【对】
7、问题:The basic elements of a company presentation contain greeting and self-introduction, subject, main body and Q &A session.
A:对
B:错
正确答案:【对】
8、问题:Making a draft, doing brief notes and finding some pictures are the preparations before a company presentation?
A:错
B:对
正确答案:【对】
9、问题:A company presentation refers to a prepared speech given on behalf of listener’s own company for marketing and other certain purposes.
A:对
B:错
正确答案:【错】
10、问题:If the basic elements are covered in a company presentation, it definitely means this presentation is an effective one.
A:错
B:对
正确答案:【错】
见面课：市场营销与产品推广
1、问题:Marketing is much more than selling and advertising.
A:错
B:对
正确答案:【对】
2、问题:Marketing is concerned with what customers want and it should guide what is produced and offered.
A:错
B:对
正确答案:【对】
3、问题:Advertisements can’t play a large part in marketing.
A:对
B:错
正确答案:【错】
4、问题:To achieve profit is not the ultimate goal but profit is the bottom-line measure of a firm’s success and ability to survive.
A:错
B:对
正确答案:【错】
5、问题:STP marketing is a three-step approach to building a targeted marketing plan. The “S” stands for separating.
A:对
B:错
正确答案:【错】
6、问题:Advertising aims to increase sales by making a product or service known to the public and by highlighting its positive qualities.
A:对
B:错
正确答案:【对】
7、问题:A company can advertise in a variety of ways, depending on how much it wishes to spend and the size and type of audience it wishes to target.
A:对
B:错
正确答案:【对】
8、问题:Advertising media include:__
A:television
B:illboardbillboard
C:internet
D:newspaper
正确答案:【television;
illboardbillboard;
internet;
newspaper 】
9、问题:Marketing requires vision, creativity, imagination and _.
A:view
B:selling
C:anticipation
D:buying
正确答案:【anticipation】
10、问题:Marketing includes ____, publicity, promotion, pricing, sales and distribution of the goods or services.
A:advertising
B:survey
C:guidance
D:ddelivery
正确答案:【advertising】
见面课：贸易流程
1、问题:In the general trading process, the seller makes an inquiry with which the buyer makes an offer.
A:错
B:对
正确答案:【错】
2、问题:Generally speaking, further orders will follow if the initial order or the trial order is satisfactory to both parties.
A:对
B:错
正确答案:【对】
3、问题:During a business negotiation, we should never compromise in any area.
A:对
B:错
正确答案:【错】
4、问题:In business letters, the handwritten signature is below the complimentary close.
A:对
B:错
正确答案:【对】
5、问题:The body part of a business letter usually begins with reference to the previous letter received.
A:错
B:对
正确答案:【对】
6、问题:An inquiry is usually without engagement.
A:错
B:对
正确答案:【对】
7、问题:The basic procedure of an inquiry includes the following: inquiry, offer, counter-offer and contract.
A:对
B:错
正确答案:【错】
8、问题:So far as a specific transaction is concerned, an inquiry is the first real step in business negotiations.
A:错
B:对
正确答案:【对】
9、问题:A counter-offer is virtually a partial rejection of the original offer.
A:错
B:对
正确答案:【对】
10、问题:Inquiries can be classified into two groups: general inquiries and special inquiries.
A:错
B:对
正确答案:【错】
见面课：面试
1、问题:Before your interview, you should search the company’s website or read articles about them in business trade publications.
A:对
B:错
正确答案:【对】
2、问题:A a state-owned corporation is a corporate organization that owns or controls production of goods or services in two or more countries other than their home country.
A:错
B:对
正确答案:【错】
3、问题:According to the company structure chart, the departments are vertical under their department head, but horizontal with other divisions in the company.
A:错
B:对
正确答案:【对】
4、问题:“2Ls” of core competencies refer to learning competence and leadership competence.
A:对
B:错
正确答案:【错】
5、问题:In the job interview, we should try to avoid saying that we lack some core competences.
A:错
B:对
正确答案:【对】
6、问题:College students often lack skills that are valued by employers, such as critical thinking, creativity, communication, conflict resolution, and teamwork skills, which constitute the important parts of “core competencies”.
A:错
B:对
正确答案:【对】
7、问题:In the job interview, the interviewer may want to know more about your career planning by asking “why do you apply for this post?”.
A:对
B:错
正确答案:【对】
8、问题:In a resume, you should describe your relevant skills, qualifications, experiences, achievements and rewards with some specific statistics to support.
A:错
B:对
正确答案:【对】
9、问题:When making a resume, our job intention should not be vague or general but be specific enough.
A:对
B:错
正确答案:【对】
10、问题:As for educational background, we should introduce our experience in education in recent years, such as our university, our major, and our relevant curriculum.
A:对
B:错
正确答案:【对】
绪论 单元测试
1、单选题：How many chapters are included in the course?
A:16
B:15
C:18
D:12
正确答案:【16】
2、判断题：This course aims to develop students’ proficiency in the use of English knowledge and skills in a wide range of business environments.
A:对
B:错
正确答案:【对】
3、判断题：This course is designated for undergraduate English majors.
A:错
B:对
正确答案:【错】
第一章 单元测试
1、单选题：What are the basic elements in a resume?
A:one’s name, age, gender, telephone
B:one’s personal information, educational background, relevant skills and qualifications
C:one’s relevant skills and qualifications, relevant experiences, relevant achievements and rewards and so on
D:one’s personal information, educational background, job intention, relevant skills and qualifications, relevant experiences, achievements and rewards and so on
正确答案:【one’s personal information, educational background, job intention, relevant skills and qualifications, relevant experiences, achievements and rewards and so on】
2、单选题：Which of the following should NOT be highlighted in your self-introduction?
A:your personal achievements
B:your relevant experiences
C:your abilities
D:your hobbies
正确答案:【your hobbies】
3、单选题：In the mode of “STAR”, the letter”S” stands for __________.
A:Success
B:Standard
C:Situation
D:Study
正确答案:【Situation】
4、单选题：When you are asked “why do you apply for this post?” in the job interview, the interviewer is actually asking about ___________.
A:your self-awareness
B:your career planning
C:your team spirit
D: your anti-stress ability
正确答案:【your career planning 】
5、单选题：Which of the following should you do in the job interview?
A:We should go together with our parents or our friends to help ourselves calm down.
B:We should know about the company or post applied as much as possible.
C:We should try to be friendly enough to ask the interviewer some personal questions.
D:We should wear heavy make-up to make ourselves even more attractive.
正确答案:【We should know about the company or post applied as much as possible.】
6、单选题：In the mode of “STAR”, the letter “A” stands for ________.
A:Abilities
B:Activities
C:Achievements
D:Actions
正确答案:【Actions】
7、单选题：Which of the following is NOT a frequently-asked question in the job interview?
A:Would you please talk about your strengths and weaknesses?
B:What are your hobbies?
C:Why do you apply for this post?
D:How does your boss evaluate you?
正确答案:【What are your hobbies? 】
8、判断题：During the job interview, we can ask the interviewer directly our future salary or promotion since we are really interested in it.
A:错
B:对
正确答案:【错】
9、判断题：Don’t speak with too much facial expression and too many gestures in the job interview.
A:错
B:对
正确答案:【对】
10、判断题：Use some secular, free language instead of formal language to introduce yourself.
A:对
B:错
正确答案:【错】
第二章 单元测试
1、判断题：If the ownership of the companies is not open to the public, we call them closely held companies.
A:对
B:错
正确答案:【对】
2、判断题：Subsidiary refers to a company that is owned or controlled by another larger company, i.e. parent company.
A:错
B:对
正确答案:【对】
3、判断题：A company structure chart will show the jobs, listed by job title, the reporting structure, and company management.
A:错
B:对
正确答案:【对】
4、判断题：A job title is a term that describes in a few words or less the position held by an employee.
A:对
B:错
正确答案:【对】
5、判断题：Financial department is responsible for delivering goods to the customers.
A:对
B:错
正确答案:【错】
6、判断题：Human Resources Managers are responsible for cultivating, training, retaining, and compensating human talent.
A:错
B:对
正确答案:【对】
7、判断题：“2Ls” refer to Language competence and Learning competence.
A:对
B:错
正确答案:【对】
8、判断题：“4Cs” refer to Critical thinking competence, Creative competence, Cultural competence and Collaborative competence.
A:错
B:对
正确答案:【对】
9、单选题：The following statements are usually related to cultural competence except______.
A:Works effectively with people from all backgrounds.
B:Discriminates against some individual or group.
C:Examines own biases and behaviors to avoid stereotypical responses.
D:Treats all people with dignity and respect.
正确答案:【Discriminates against some individual or group.】
10、单选题：The following statements are usually related to collaborative competence except______.
A:Is not willing to learn from others
B:Places team agenda before personal agenda.
C:Works collaboratively with colleagues to achieve organizational goals.
D:Shows respect for and understanding of diverse points of view.
正确答案:【Is not willing to learn from others】
第三章 单元测试
1、单选题：You can make your business call _________________.
A:during the dinner time
B:during the working hours
C:during the rest time
D:during the holidays
正确答案:【during the working hours】
2、单选题：When answering the phone, you should not say: “___________.”
A:Where are you calling from?
B:Who’s that?
C:Who are you?
D:Who is speaking, please?
正确答案:【Who are you?】
3、单选题：When taking a message in a business call, the caller should leave some basic information except ____________.
A:the company where he / she is from
B:the name
C:the company where he / she called
D:the purpose of the call
正确答案:【the company where he / she called】
4、单选题：When making a call, sometimes there will be something wrong with the phone or telephone line. Which of the following expressions is not right when expressing the problems?
A:She has changed her telephone number.
B:Sorry, we were cut off.
C:The phone is in order.
D:I’ve tried to get through several times but it’s always engaged.
正确答案:【The phone is in order.】
5、单选题：When asking for someone during the business call, you should not say: “___________.”
A:Is someboby in?
B:Could I speak to someone in the Sales Department, please?
C: Please connect me with the Export Department.
D:Hello, is Jack in the office?
正确答案:【Is someboby in?】
6、单选题：When making a call, sometimes there will be something wrong with the phone or telephone line. At this moment, you can NOT say:
A:Sorry, we were cut off.
B:The phone is out of order.
C:Would you like to leave a message?
D:I’ve tried to get through several times but it’s always engaged.
正确答案:【Would you like to leave a message?】
7、判断题：You should try to speak as loud as possible on the phone so as to make yourself heard clearly.
A:对
B:错
正确答案:【错】
8、判断题：In business calls if the person you want is not available, try to leave a message as detailed as possible.
A:错
B:对
正确答案:【错】
9、判断题：Usually a business call should not be longer than 3 minutes.
A:错
B:对
正确答案:【对】
10、判断题：During the business call we should stick to the subject and do not allow the conversation to drag out with meaningless chatter.
A:对
B:错
正确答案:【对】
第四章 单元测试
1、判断题：Contact can be as simple as sending everyone a friendly reminder through office e-mail, phone calls, or a post card reminder through the mail.
A:对
B:错
正确答案:【对】
2、判断题：As a chairperson, before holding a meeting, you should also decide who should attend and what the purpose of the meeting is.
A:对
B:错
正确答案:【对】
3、判断题：It is ok that you begin a meeting five to seven minutes after it was scheduled.
A:错
B:对
正确答案:【错】
4、判断题：It is not necessary to stick to the agenda during the meeting.
A:对
B:错
正确答案:【错】
5、判断题：We should respect different views during the meeting.
A:对
B:错
正确答案:【对】
6、判断题：A well-planned agenda, posted ground rules, and using a bin can help meeting run effectively.
A:对
B:错
正确答案:【对】
7、判断题：The relaxing atmosphere is not good for the meeting to be productive.
A:错
B:对
正确答案:【错】
8、判断题：You needn’t use a consistent format when taking minutes.
A:错
B:对
正确答案:【错】
9、判断题：You should list all outcomes in the minute.
A:对
B:错
正确答案:【错】
10、单选题：A well-planned agenda, posted ground rules, using a bin and ______ are the four most important keys to running the effective meetings.
A:the meeting leader
B:an introduction
C: summary
D:a minute
正确答案:【 summary】
第五章 单元测试
1、判断题：If your business trip is not necessary, it can be replaced by some alternatives.
A:错
B:对
正确答案:【对】
2、判断题：Making a positive and honest declaration can help you free from security check.
A:错
B:对
正确答案:【错】
3、判断题：Every country has specific regulations on the items to be carried in and out of the country.
A:对
B:错
正确答案:【对】
4、判断题：If it’s your first time to enter a country, you’d better know the relevant rules of declaration in advance.
A:错
B:对
正确答案:【对】
5、判断题：The receptionist should introduce the executive to the visitor first.
A:错
B:对
正确答案:【错】
6、判断题：If the meeting cannot be satisfies, the receptionist should always explain the real reason to the visitor.
A:对
B:错
正确答案:【错】
7、判断题：The receptionist should keep a register which includes date, time, name and the firm the visitor comes to.
A:错
B:对
正确答案:【错】
8、判断题：You should start the business talk with your business partner immediately after meeting him.
A:对
B:错
正确答案:【错】
9、单选题：The following can help you plan an efficient business trip except ________.
A:Copy your schedule.
B:Be informed.
C:Minimize your itinerary.
D:Delegate the arrangement.
正确答案:【Minimize your itinerary.
】
10、单选题：“I’d like to choose a hospitable hotel located in the city center, which should be equipped with business center and swimming pool.” In this requirement for room, which aspect is not mentioned?
A:facilities
B:services
C:atmosphere
D:location
正确答案:【services】
第六章 单元测试
1、判断题：A company presentation refers to a prepared speech given on behalf of listener’s own company for marketing and other certain purposes.
A:对
B:错
正确答案:【错】
2、判断题：If the basic elements are covered in a company presentation, it definitely means this presentation is an effective one.
A:对
B:错
正确答案:【错】
3、判断题：In a company presentation, the speaker should make the content well-organized, clearly identify the main points and supporting points.
A:对
B:错
正确答案:【对】
4、判断题：Nonlinguistic techniques mean body language and eye contact.
A:对
B:错
正确答案:【对】
5、判断题：In the main body of a company presentation , company profile, location, key personnel, market application areas should be covered.
A:错
B:对
正确答案:【对】
6、判断题：In a company presentation, some technical support especially slides, flip charts, PPTs are very important.
A:错
B:对
正确答案:【对】
7、判断题：The presenter is supposed to deliver the presentation as soon as possible.
A:对
B:错
正确答案:【错】
8、判断题：When company’s performance should be involved, some vivid verbs, the line, bar, pie graphs are the most favorable options.
A:对
B:错
正确答案:【对】
9、多选题：The basic elements of a company presentation contain ______________.
A: greeting and self-introduction
B:Q & A session
C:subject
D:main body
正确答案:【 greeting and self-introduction;Q & A session;subject;main body】
10、多选题：What are the preparations before a company presentation?
A: Doing brief notes
B:Making a draft
C:Doing oral practice
D:Finding some pictures
正确答案:【 Doing brief notes;Making a draft;Doing oral practice】
11、多选题：The basic elements of a company presentation contain ______________.
A:Q & A session
B:main body
C:subject
D: greeting and self-introduction
正确答案:【Q & A session;main body;subject; greeting and self-introduction】
12、多选题：What are the preparations before a company presentation?
A:Making a draft
B:Doing oral practice
C:Finding some pictures
D: Doing brief notes
正确答案:【Making a draft;Doing oral practice; Doing brief notes】
13、多选题：The basic elements of a company presentation contain ______________.
A:main body
B:Q & A session
C:subject
D: greeting and self-introduction
正确答案:【main body;Q & A session;subject; greeting and self-introduction】
14、多选题：What are the preparations before a company presentation?
A:Doing oral practice
B:Making a draft
C:Finding some pictures
D: Doing brief notes
正确答案:【Doing oral practice;Making a draft; Doing brief notes】
15、多选题：The basic elements of a company presentation contain ______________.
A:subject
B:main body
C: greeting and self-introduction
D:Q & A session
正确答案:【subject;main body; greeting and self-introduction;Q & A session】
16、多选题：What are the preparations before a company presentation?
A: Doing brief notes
B:Doing oral practice
C:Finding some pictures
D:Making a draft
正确答案:【 Doing brief notes;Doing oral practice;Making a draft】
第七章 单元测试
1、判断题：Product presentation may be given to the investors to attract additional funding.
A:对
B:错
正确答案:【对】
2、判断题：A complete product presentation should include all 6 parts: introduction, outline, body, summary, conclusion, question and answer session.
A:错
B:对
正确答案:【错】
3、判断题：It’s advisable to state the outline at the beginning when giving a product presentation.
A:错
B:对
正确答案:【对】
4、判断题：Using pictures and visual aids can help to attract the audience’s attention when giving a product presentation.
A:对
B:错
正确答案:【对】
5、判断题：You may give a fluent product presentation without practice ahead of time.
A:对
B:错
正确答案:【错】
6、判断题：Body language can help to leave a deep impression on the audience.
A:错
B:对
正确答案:【对】
7、判断题：A good product presentation should be kept short, simple, engaging and real.
A:错
B:对
正确答案:【对】
8、判断题：When using PowerPoint slides, you should try to limit slides to one every minute.
A:错
B:对
正确答案:【对】
9、多选题：Keep your product presentation simple. Here “simple” means __________
A:interactive
B:organized
C:clear
D:short
正确答案:【organized;clear】
10、多选题：When giving a product presentation, you can use the following non-verbal communication skills: _____________.
A:eye contact
B:moving around
C:confident voice
D:smile
正确答案:【eye contact;moving around;confident voice;smile】
如有任何疑问请及时联系QQ 50895809
