见面课:Business Negotiation

1、问题:What are the principles of business negotiation?
A:Don’t let emotions carry you away.
B:Do a thorough search and reaearch for information.
C:Don’t offer your bottom line early in the negotiation.
D:Be patient.
E:Don’t believe everything you see and hear.
正确答案:【Don’t let emotions carry you away.;
Do a thorough search and reaearch for information.;
Don’t offer your bottom line early in the negotiation.;
Be patient.;
Don’t believe everything you see and hear.】

2、问题:When questioning in business negotiation, you should__.
A:use conditional question
B:prepare your questions before you ask
C:to be sincere
D:control your speed
正确答案:【use conditional question;
prepare your questions before you ask;
to be sincere;
control your speed】

3、问题:It is necessary to answer all the questions in a negotiation to show your sincerity.
A:错
B:对
正确答案:【错】

4、问题: Influence of cultural difference to negotiating process shows not only in language communication process, but in non-verbal communication process.
A:错
B:对
正确答案:【对】

5、问题:To interrupt someone in a negotiation, you can say_____EXCEPT
A:Can I just come in here?
B:Just a moment.
C:Can I interrupt?
D:Let’s deal with that later.
正确答案:【Can I just come in here?;
Just a moment.;
Can I interrupt?】

见面课:Business-Profile and E-commerce

1、问题:Contact information is an alternative component in a company profile
A:错
B:对
正确答案:【错】

2、问题:When formatting a company profile, you should use a simple, easy-to-read font
A:对
B:错
正确答案:【对】

3、问题:The mission statement should only tell the readers the vision of the company’s future
A:对
B:错
正确答案:【错】

4、问题:Compared with e-business, e-commerce is broader, referring to the transformation of fundamental business processes through the use of Internet technologies
A:对
B:错
正确答案:【错】

5、问题:B2C is a business model that applies when a business transacts information, goods, or services with another business
A:错
B:对
正确答案:【错】

见面课:Maritime Silk Road

1、问题:The term “Silk Road” was coined by the German geologist Ferdinand von Richthofen in 1877
A:错
B:对
正确答案:【对】

2、问题:The notion of “Silk Road on the Sea” or “Maritime Silk Road” was put forward by a Chinese scholar.
A:错
B:对
正确答案:【错】

3、问题:The organization of Shi Bo Si (市舶司) in ancient China is similar to what we call today ______.
A:对
B:错
正确答案:【错】

4、问题:The ancient Maritime Silk Road fell into decline in the Tang and Song Dynasty.
A:错
B:对
正确答案:【错】

5、问题:The southern extension of the 21st Century Maritime Silk Road offers access to the South Pacific
A:对
B:错
正确答案:【对】

见面课:Stock Market

1、问题:Inflation is a sustained increase in the general prices of goods and services.
A:对
B:错
正确答案:【对】

2、问题:Consumer Price Index shows the price increase or decreases when they are sold between organizations as opposed to actual consumers
A:对
B:错
正确答案:【错】

3、问题:Index of Industrial Production (IIP) is a short term indicator of how the industrial sector in the country is progressing
A:对
B:错
正确答案:【对】

4、问题:The East India Company is widely recognized as the world’s first publically traded company.
A:对
B:错
正确答案:【对】

5、问题: The monetary policy is a tool with which the central bank of a country controls the money supply by controlling the interest rates.
A:对
B:错
正确答案:【对】

绪论 单元测试

1、单选题:An arrangement by which a monopoly producer or owner gives another permission for the exclusive right to manufacture or sell the products in a certain area. ( )
A:expertise
B:patent
C:budget
D:franchise
正确答案:【franchise】

2、单选题:Choose the term described by the sentence: Written contract or certificate of insurance. ( )
A:budget
B:franchise
C:policy
D:referee
正确答案:【policy】

3、单选题:Choose the term described by the sentence: A special right to an inventor to be the only person to make and sell, or to authorize others to make and sell a newly-invented machine or process. (
)
A:patent
B:budget
C:return
D:portfolio
正确答案:【patent】

4、单选题:Choose the term described by the sentence: All forms of man-made obstructions to international trade other than tariffs, including prohibitions and quotas, etc. ( )
A:expertise
B:return
C:franchise
D:non-tariff barrier
正确答案:【non-tariff barrier】

5、单选题:Choose the term described by the sentence: The entire collection of investments in the form of stocks, bonds, or certificate of deposits for purposes other than controlling. ( )
A:budget
B:portfolio
C:return
D:patent
正确答案:【portfolio】

6、单选题:Choose the term described by the sentence: One in which one of the parties agrees to supply, at the contract price, a complete product ready for use, such as a new home, factory, ship, etc.. ( )
A:royalty
B:patent
C:return
D:turnkey contract
正确答案:【turnkey contract】

7、单选题:Choose the term described by the sentence:An account of probable future income and expenditure during a stated period, usu. a year used as a guide in making financial arrangements. ( )
A:portfolio
B:budget
C:return
D:patent
正确答案:【budget】

8、单选题:Choose the term described by the sentence: The gain from an investment, either as income or yield or as profit on the sale of the investment. ( )
A:return
B:portfolio
C:patent
D:budget
正确答案:【return】

9、单选题:Choose the term described by the sentence: Expert knowledge or skill, esp. in a particular field; know-how. ( )
A:franchise
B:non-tariff barrier
C:expertise
D:return
正确答案:【expertise】

10、单选题:Choose the term described by the sentence: A person or company granting license. ( )
A:authority
B:licensor
C:employee
D:expertise
正确答案:【licensor】

11、单选题:Choose the term described by the sentence:The price at which one currency can be exchanged for another currency. ( )
A:draft
B:loan
C:exchange rate
D:debt
正确答案:【exchange rate】

12、单选题:Choose the term described by the sentence: Social or natural calamities that take place beyond the control of a contracting party.()
A:disaster
B:force majeure
C:hazard
D:term
正确答案:【force majeure】

13、单选题:Choose the term described by the sentence:The amount paid by an insured for coverage under the contract. ( )
A:outstanding
B:insurer
C:expertise
D:premium
正确答案:【premium】

14、单选题:Choose the term described by the sentence: The act of paying a bill, debt, charge, etc.. ( )
A:repayment
B:remittance
C:recharge
D:premium
正确答案:【repayment】

15、单选题:Choose the term described by the sentence:Upward and down ward movements in the economic system. ( )
A:concession
B:commission
C:fluctuation
D:recession
正确答案:【fluctuation】

16、单选题:Choose the term described by the sentence:A person who carries on insurance as a business. ( )
A:underwriter
B:employee
C:licensor
D:authority
正确答案:【underwriter】

17、单选题:Choose the term described by the sentence: Large-scale public services, such as water and power supplies, road, rail and radio communications, etc. needed to support economic activity, esp. industry, trade and commerce. ( )
A:foundation
B:investment
C:infrastructures
D:expertise
正确答案:【infrastructures】

18、单选题:Choose the term described by the sentence:A business where the provision of risk capital is shared between two or more firms. ( )
A:joint venture
B:firm offer
C:private enterprise
D:multinational enterprise
正确答案:【joint venture】

19、单选题:Choose the term described by the sentence: To fail to carry out an obligation. ( )
A:ascend
B:perform
C:default
D:advent
正确答案:【default】

20、单选题:Choose the term described by the sentence: A binding agreement between two or more persons that is enforceable by law. ( )
A:term
B:contract
C:license
D:know-how
正确答案:【contract】

第一章 单元测试

1、判断题:A well-written company profile is important in that it makes it likely to quickly and easily present key information to the media, customers and the public.
A:错
B:对
正确答案:【对】

2、判断题:A great company profile can be used as the only promotional tool for a business.
A:错
B:对
正确答案:【错】

3、判断题:Naturally, a successful and attractive company profile sheet can elicit (引出)direct orders as well as requests for more detailed information.
A:对
B:错
正确答案:【对】

4、判断题:With the rapid advance in modern technology, company profile videos have replaced the traditional company profiles.
A:错
B:对
正确答案:【错】

5、判断题:In order to make a company profile more attractive, we should go for showy visual appeal instead of clean formatting.
A:对
B:错
正确答案:【错】

6、判断题:The logo of a company can be included in its profile.
A:对
B:错
正确答案:【对】

7、判断题:A written company profile should be as long and comprehensive as possible.
A:对
B:错
正确答案:【错】

8、判断题:The company profile must be reviewed at any time when any change occurs in a company.
A:对
B:错
正确答案:【错】

9、判断题:As for contact information, a company’s physical address, zip code, telephone number and website are often contained in its profile.
A:对
B:错
正确答案:【对】

10、判断题:When introducing a company’s products, we should provide a top-level description of the products or services it provides.
A:错
B:对
正确答案:【对】

11、判断题:Even though the origin story of our company is not colorful, we should share it in our company profile.
A:对
B:错
正确答案:【错】

12、判断题:When writing a company profile, photos of the staff or production process are often used to grab readers’ attention.
A:对
B:错
正确答案:【对】

13、判断题:We should focus on the experience of its founders and what inspired them to start the business when introducing the history of an established company.
A:错
B:对
正确答案:【错】

14、判断题:Anything that does not help to build a company’s image should be removed from its profile.
A:对
B:错
正确答案:【对】

15、单选题:Which of the following is NOT true about company profiles?
A:It is unusual for a fax number to be contained in a company profile.
B:A company profile can help customers to understand the business as well as its approach, unique strengths, and relevant experience.
C:Through company profiles, we can learn about the business condition, management and culture of a company.
D:A company profile plays an important role in establishing business image, promoting economic and cultural communication.
正确答案:【It is unusual for a fax number to be contained in a company profile.】

16、单选题:How should we understand “accuracy”, one of the characteristics of company profiles?
A:Using as many industry-specific terms as possible can be helpful to achieve accuracy.
B:The information in a company profile should be completely accurate.
C:Punctuation in a company profile should be right.
D:Grammar in a company profile should be correct.
正确答案:【Using as many industry-specific terms as possible can be helpful to achieve accuracy.】

17、单选题:Which of the following statements is NOT true?
A:When writing a company profile, every possible detail about the company should be included.
B: A company profile needs to be created from a reader’s perspective and must be tailor-made for the target audience.
C:When writing a company profile, headers and bullet points are often used to break up a long text.
D:The type of information a company profile includes and its length vary from company to company.
正确答案:【When writing a company profile, every possible detail about the company should be included.】

18、单选题:What is the difference between the profiles of Starbucks and Philips?
A:The profile of Starbucks is more concise.
B:The profile of Philips is more visually striking.
C:The profile of Philips is more comprehensive.
D:The profile of Starbucks is more attention-grabbing.
正确答案:【The profile of Philips is more visually striking.】

19、单选题:How is Starbucks named?
A:It’s named after a mate in Moby Dick.
B:It’s named after a mate in White Jacket.
C:It’s named after a mate in Omoo.
D:It’s named after a mate in Typee.
正确答案:【It’s named after a mate in Moby Dick.】

第二章 单元测试

1、判断题:The term e-business is connected with retailing and describes company to consumer communication using the Internet.
A:对
B:错
正确答案:【错】

2、判断题:Online auctions are the most common forum for C2C e-commerce.
A:错
B:对
正确答案:【对】

3、判断题:C2B electronic commerce is also known as e-tailing.
A:对
B:错
正确答案:【错】

4、判断题:In a B2C model the business responds to the consumer’s requested product and its price.
A:错
B:对
正确答案:【错】

5、判断题:The G2C business model allows citizens to interact with government agencies online.
A:错
B:对
正确答案:【对】

6、判断题:Compared with physical stores, online shops save their advertising costs.
A:对
B:错
正确答案:【对】

7、判断题:PayPal can only be used on eBay by merchants worldwide.
A:对
B:错
正确答案:【错】

8、判断题:The date, November 11th, is chosen to become Chinese Singles’ Day because the number “1” resembles an individual that is alone.
A:对
B:错
正确答案:【对】

9、判断题:According to the video, eBay is like a flee market, allowing you to get rid of anything you no longer want.
A:对
B:错
正确答案:【错】

10、判断题:The word “bid” is an offer to pay a particular price for something.
A:错
B:对
正确答案:【错】

11、单选题:Which of the following statement does NOT belong to the risk of shopping online for the buyers?
A: Low delivery.
B:Disclosure of Privacy.
C:Procedure of payment.
D:Fake goods.
正确答案:【Procedure of payment. 】

12、单选题:When was eBay auction site founded by Pierre Omidyar?
A:In 1995
B:In 1996
C:In 1994
D:In 1997
正确答案:【In 1995】

13、单选题:Which of the following statement about PayPal is NOT true?
A:Using PayPal as a payment method allows users to collect money just in one way.
B:PayPal allows payments to be sent and received securely online.
C:In October, 2002, eBay acquired the website PayPal.
D:By the acquisition , eBay closely links selling and payments into a single activity.
正确答案:【Using PayPal as a payment method allows users to collect money just in one way.】

14、单选题:eBay takes the ancient practice of auctioning goods to the worldwide web, where sellers put items up for auction and interested parties place their         .
A:interests
B:prices
C:bids
D:orders
正确答案:【bids】

15、单选题:Items that can be auctioned on eBay range from toys, books and vacuum cleaners to cars, houses and          .
A:land
B:alcohol
C:drugs
D:tobacco
正确答案:【land】

16、单选题:In 2014, Alibaba Group held its IPO in          .
A:NASDAQ
B:Hong Kong Exchanges and Clearing Limited
C:New York Stock Exchange
D:Toronto Stock Exchange
正确答案:【New York Stock Exchange 】

17、单选题:Through the process of IPO, a privately held company is transformed into a       company.
A:open
B:public
C:closed
D:private
正确答案:【public】

18、单选题:Details of the proposed offering are disclosed to potential purchasers in the form of a lengthy document known as a          .
A:decision
B:prospectus
C:award
D:prospect
正确答案:【prospectus】

19、单选题:In the initial stage of Alibaba, the        threshold was taken to attract companies for free membership.
A:fast
B:low
C:slow
D:high
正确答案:【low】

20、单选题:is the oldest and fastest-growing form of e-commerce, which allows e-business to collaborate, partner, and share research and complex data with other businesses.
A:C2C
B: C2B
C:B2B
D:B2C
正确答案:【B2B 】

第三章 单元测试

1、单选题:In international cargo transport, the consignee is the __________.
A:shipper
B: buyer
C:carrier
D:seller
正确答案:【 buyer】

2、单选题:Forwarding agent acts on behalf of the ___________.
A:shipper
B:seller
C:carrier
D:buyer
正确答案:【shipper】

3、单选题:__________ is the most widely used mode of transportation in international trade.
A:Rail transport
B:Air transport
C: Marine transport
D:Road transport
正确答案:【 Marine transport 】

4、单选题:A voyage charter specifies a period for loading and unloading the cargo, and this period is known as ___________.
A:delivery time
B:laytime
C:discharge time
D:shipping time
正确答案:【laytime】

5、单选题:Air transport is not suitable for transporting  __________.
A:fresh flowers and fruits
B:high value, low volume merchandise
C:bulk cargoes
D: goods with shorting selling life
正确答案:【bulk cargoes】

6、单选题:The movement of one unit load from origin to destination by several methods of transportation without breaking up the unit load is called __________.
A:International through transport
B:International unity transport
C:International thorough transport
D:International multimodal transport
正确答案:【International multimodal transport】

7、单选题:Shipping the commodity under one contract in more than one lot is __________.
A:optional shipment
B:short shipment
C:partial shipment
D: prompt shipment
正确答案:【partial shipment 】

8、单选题:Straight B/L has a specified name in the column of __________ of the B/L.
A:vessel
B:forwarder
C: consignee
D:shipper
正确答案:【 consignee 】

9、单选题:__________ has only the name of the endorser on the back of the B/L and does not specify the endorsed .
A:Special endorsement
B:Open endorsement
C:Partial endorsement
D: Blank endorsement
正确答案:【 Blank endorsement 】

10、判断题:In international cargo transport, the shipper must be the seller.
A:错
B:对
正确答案:【错】

11、判断题:Usually, the buyer or seller arrange the shipment of their cargo by themselves.
A:错
B:对
正确答案:【错】

12、判断题:A shipment require only one carrier.
A:错
B:对
正确答案:【错】

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